The Sulfate Problem: Why Your Shampoo is Damaging Your Hair Most commercial shampoos contain sodium lauryl sulfate (SLS) and sodium laureth sulfate (SLES) - harsh detergents that: Strip 80% of natural oils from hair and scalp Fade color treatments 3x faster by opening cuticles Weaken hair bonds leading to breakage Irritate scalps causing redness and flaking Clinical Insight: A 2023 study in Journal of Cosmetic Dermatology found sulfate users had 2.5x more split ends than sulfate-free shampoo users. Why Oserth's Vegan, Sulfate-Free Formulas Work Better This Swedish brand revolutionizes hair care with:✔ 100% plant-powered ingredients✔ Biodegradable sugarcane packaging✔ Solar-powered production✔ Cruelty-free & dermatologist-tested Science-Benefit Breakdown Hair Concern Oserth Solution Key Active Hair Loss Fortify Shampoo Apigenin + Biotinoyl Tripeptide-1 Damage Repair Restore Masque Kale/Carrot Protein + Shea Butter Frizz Control Smooth Blend Oil Argan + Marula Oils Fine Hair Volume Shampoo Hydrolyzed Wheat Protein 5 Life-Changing Benefits of Switching to Oserth 1. Stops Color Fading (Especially for Bleached Hair) Sulfate-free formulas keep cuticles sealed, locking in dye molecules Best Pick: Restore Shampoo with kale/carrot proteins 2. Repairs Damage Without Stripping Moisture Plant proteins rebuild keratin bonds in bleached/chemically treated hair Clinical Proof: Hydrolyzed proteins increase hair strength by 47% (International Journal of Trichology) 3. Soothes Scalp Issues Naturally Fortify Shampoo's mentha piperita reduces itching by 63% in 2 weeks Aloe vera calms inflammation better than 1% hydrocortisone (Journal of Dermatological Treatment) 4. Adds Visible Volume & Body Volume Shampoo's wheat protein plumps each strand by 22% Panthenol creates 18% thicker hair diameter after 8 washes 5. Eco-Friendly From Bottle to Lather Sugarcane bioplastic packaging reduces carbon footprint by 70% Solar-powered production saves 3.2kg CO2 per bottle Oserth's Complete Hair Rescue System For Hair Loss & Thinning ➔ Fortify Shampoo + Fortify MaskKey Actives: Apigenin + Biotinoyl Tripeptide-1Results in 4 Weeks: 31% less hair fall (brush test) 19% denser appearance (trichoscopy) For Bleached/Damaged Hair ➔ Restore Shampoo + Restore MasqueKey Actives: Hydrolyzed Vegetable Protein + Shea ButterPro Tip: Use Leave-in Cream for heat protection up to 185°C For Frizz & Dryness ➔ Smooth Shampoo + Blend OilKey Actives: Marula Oil + Calendula ExtractUser Results: 89% reported 72-hour frizz control For Fine/Flat Hair ➔ Volume Shampoo + Volume MasqueKey Actives: Provitamin B5 + Wheat ProteinClinical Findings: Adds 2.1mm lift at roots (phototrichogram) 3 Signs You Need Oserth Today - Your hair snaps when wet- Your scalp itches constantly- Your color fades within 2 weeks The Oserth Difference: Beyond Clean Hair ✔ Vegan proteins outperform synthetic alternatives✔ pH-balanced 5.5 protects scalp microbiome✔ Cold-processed to preserve active ingredients Ready to transform your hair?Explore Oserth's Collections